Locowise

Gain Vs Loss: The number of new likes gained divided by the number of likes lost.

Gain on [Date]: The maximum number of fans gained on a single day during the time period.

Loss on [Date]: The maximum number of fans lost on a single day during the time period.

For more information on Facebook metrics, please refer to the following FB developer resource: <a href="https://developers.facebook.com/docs/graph-api/reference/v20.0/insights" rel="nofollow noopener noreferrer" target="_blank">https://developers.facebook.com/docs/graph-api/reference/v20.0/insights</a>

Learn how the Audience Gain Vs Loss metrics are defined.

Audience Gain Vs Loss (Facebook - Owned Profiles)

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