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Demographics Gender (Facebook - Owned Profiles)
Demographics Gender (Facebook - Owned Profiles)
Learn how the Demographics Gender metrics are defined.
Philip avatar
Written by Philip
Updated over a week ago

Aggregated demographics data about the people who like your Page based on the age and gender information they provide in their user profiles.

Male: The number of male users who like your Page.

Female: The number of female users who like your Page.

Age Group: The most prominent age group of users who like your Page.

For more information on Facebook metrics, please refer to the following FB developer resource: https://developers.facebook.com/docs/graph-api/reference/v2.8/insights

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